Design Force

Design Force is a design-as-a-service company headquartered in Irvine, California. Through a monthly subscription, it gives marketing, creative and product teams a dedicated, managed team that handles ongoing design production.

The website explains the subscription model and how teams can work with Design Force. I was the main web developer on this project, building the website in WordPress and Elementor.

The main development challenge was managing a large, content-heavy website while keeping its layout consistent and easy to maintain. I built the site dynamically using WordPress and Elementor, allowing the client to update content directly through custom backend fields without needing to access the Elementor editor, reducing the risk of accidentally breaking the design.

I also integrated HubSpot and Mailchimp to handle form submissions and performed thorough testing to ensure that submitted data was correctly captured and delivered to both platforms.

Since the audience is design-savvy, accuracy to the Figma designs was a priority. I built the website using WordPress and Elementor, paying close attention to spacing, typography, responsive behavior, and overall design consistency.

Given the site's extensive content, I developed a dynamic content management structure using custom backend fields, allowing the client to update website content without accessing the Elementor editor. This helped maintain consistent layouts and prevented accidental design changes.

I also integrated HubSpot and Mailchimp for lead capture and email marketing. I thoroughly tested form submissions to verify that data was correctly sent to both platforms. Finally, I worked through QA and client feedback, implemented on-page SEO, and prepared the website for launch.