Beverages · USA
Drink XXL
Brand website for a maker of fruit-flavored wines, brandies and sparkling drinks.
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Overview
Drink XXL is the consumer brand of XXL Brands, a maker of fruit-flavored wines, brandies and sparkling drinks made for celebrations and sold through retail stores.
The website introduces the brand and its range of drinks to adult customers. I was the main web developer on this project, building the website in WordPress and Elementor.
My responsibilities
- Reviewed the project scope and requirements
- Reviewed the Figma designs and planned the build
- Prepared development estimates
- Built the website in WordPress and Elementor
- Resolved QA issues and client feedback
- Implemented on-page SEO
- Launched the website
The challenge
The main development challenge was creating a custom JavaScript-powered bottle slider that delivered a smooth, engaging, and interactive browsing experience. Additionally, as an alcohol brand, the website required an age verification gate before visitors could access its content. The challenge was implementing this seamlessly while maintaining the site's visual appeal and ensuring it didn't disrupt the overall user experience.
Development approach
I built the site from the designs in WordPress and Elementor, keeping the brand's bold look consistent across every section and making sure the product showcase works just as well on mobile.
I worked through QA and client feedback, set up on-page SEO, and launched the site.
Screenshots
Outcome
The client was happy with the result: a vibrant brand website that brings the Drink XXL personality online.
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